The once robust casual dining restaurant sector that seemed to survive on new suburban growth and rising wealth has been on a diet of declining sales recently.
Working women, two-income households and the careers of Baby Boomers were the foundation for the exuberant growth of casual dining we have experienced in the United States for the past 35 years. The restaurant names that created the casual dining category are well known – Red Lobster, T.G.I. Friday’s and Steak & Ale.
As women joined the workforce in unprecedented numbers, eating out was seen as a way to unwind and socialize. Two-income households caused many families to “trade up” out of fast food and family restaurants. Then, as these women started families and moved to the suburbs, eating out was a way to have a lunch or night out with friends, or to provide a decent meal for the children between childcare, commutes, soccer and bedtime. In essence, eating out moved from a luxury to a pleasurable escape to a necessity.
Health care reform is a lead story on every news outlet in the United States, and interestingly enough, the “experts” all seem to be legislators, insurance representatives, physicians and professional organizations. Strange, isn’t it, that the primary health care decision makers, women, are not being heard.
Women as Health Care Decision Maker -
According to the American Academy of Family Physicians (AAFP), 90% of U.S. adult women are responsible for health care decisions for themselves and/or members of their family. The family includes spouse/significant other, children, and/or adult relatives.
Have you heard about the new forthcoming Penguin Twitter book called Twitterature: The World’s Greatest Books, Now Presented in Twenty Tweets or Less? It is penned by two 19-year olds who think that they can refine literature “to its purest form”. Sounds fun and faintly reminiscent of the novels being written on cell phones.
But, if you decide to write the Great American Novel, 140 characters at a time, who owns your tweets? According to Twitter terms of service, they basically say that it belongs to you. However, in the same document, they also reserve the right to refuse service to any one at any time. Ever read any of those “Mosey On” messages?
Since social media copyrights are a new area, much of this is unproven in a court of law. So, it is best to protect your novel, or at least keep a copy of it.