Remarkable In All The Right Things

Thought Leadership

Hemlines, Movie Tickets May Tell State of Economy

Why should marketers be interested in the sales of men’s underwear, the shortness of women’s skirts and the intensity of Marine Corps recruitment ads? Some people say these and other unusual ... read more

Are Baby Boomers Grinches or Big Spenders?

The economic impact of the baby boom generation has become the subject of significant debate. Marketers should study this huge population sector to determine whether their goods or services fit baby ... read more

Consumers May Spend Less This Holiday Season

The holiday shopping season is upon us, and expectations are modest at best. Available research about holiday spending holds lessons for all marketers because it gives insight into broader consumer behavior. Look ... read more

For Firms, Reputation May Be No. 1 Asset to Protect

Businesses, and the people who market them, should pay special attention to one valuable asset that’s not on the balance sheet: reputation. That message came home to me when Stephen Greyser, ... read more

Successful Messages Air Across Multiple Channels

The old adage about not putting all your eggs in one basket applies to marketers and how they must approach media in today’s multichannel world, especially if they’re chasing well-to-do ... read more

01/04/12

Choose Your Adventure:

Websites

Channel Perspective

Every business needs a website. What do you think of yours? Is it any good? Is it remarkable? Does it accomplish your true business objectives? Did your designer even ask about objectives? Is your site ... read more

Relevant Work
Case Studies

Targeting The Gatekeeper

  • Showcase the collective strength of the Ochsner brand
  • Speak intelligently to women, healthcare gatekeepers of families
  • Immediate increase in top-of-mind brand awareness

Redefining Luxury In The 21st Century

  • Recapture preeminence in the luxury resort category
  • Realign media mix to reach key audiences
  • Reputation reached highest point in a decade
Related Clients

The historic resort that defined luxury. Tucked away in the Allegheny Mountains of West Virginia. 6,500 acres. 800 rooms breathtakingly draped with ... read more

Worldwide leader in professional longarm quilting systems, both hand-guided and computer-guided. Extensive network of independent dealers in the U.S. and abroad. Quilts ... read more

An American icon that created a comfort food revolution back in 1947. Leader in the family-dining category with almost 300 restaurants in ... read more

Knowledge, products and advice that take kitchens to the next level. Showrooms in Nashville and Memphis. Equally at ease with contractors and ... read more

High-performance luxury watercraft. 500 full-time boat builders. R&D facility at Cape Canaveral. True elegance. European styling. International flair. Worldwide reach through 140 ... read more

25 years transforming lives of at-risk K-12 Nashville youth facing adversity. Making it possible for students to imagine, set and achieve goals ... read more

8 million members in 35,000 churches across the United States along with another 3.5 million worldwide. Partners with the United Nations, the ... read more


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